The review: A few weeks back, I had a hard time locating my favorite mascara, so I picked up a quick replacement at Target. I chose the Boots No. 7 Volumizing Mascara in black.
As with all Boots products, the packaging was sleek and super cute. The applicator was sturdy. The mascara applied clump free, however the brush was prickly on my eyelids (the irritation made my lids a bit puffy the next day). After checking my reflection, I failed to see the volumizing action. It looked more like a lash tint than a mascara. It wore truly well- I was happy with the lack of smudges and flakes.
All in all, a good product for day time wear or in situations where you want low-impact eyes (the gym, beach, etc.). Be a little careful with the brush if you have sensitive eyes. Personally, I will not rebuy since I want my mascara to add drama, darkness, length and volume.
Available at: Target and some CVS stores.
Average price: $7.49-$8.99 a tube