New Organic Wear Mascara – try it free

by Bionic Beauty on 24.Feb.2009 · 15 comments

Physician’s Formula has released their new 100% naturally derived mascara under the popular Organic Wear makeup line. And you can try it for free! Pick up a tube at your local drugstore (I found mine at CVS), and look for the little “Try it free” red sticker. Keep your receipt and then head to the Physician’s Formula website to print your rebate coupon!

Physicians Formula Organic Wear mascara

This is how I got hooked on their Mineral Wear mascara, so I’ve got high hopes for this mascara. We’ll see if it passes the test.

Things I like so far:

  • The tube has an eco-friendly appeal and a super shiny metallic green ‘leaf’ cap,
  • The wand is recyclable!
  • Cruelty free
  • The wand is one of the new rubberized-bristled types which seem to apply mascara SO much better!
  • No parabens, no synthetic preservatives, no synthetic colors, no GMOs (genetically modified organisms), no petroleum chemicals (did you know quite a few mascaras are made with recycled car tires?), no synthetic fragrances.
  • And 47% of the ingredients come from certified organic farming.

Here’s to eco-friendly and sustainable lashes for all! I’ll be back with a full review soon.


1 fig+sage February 24, 2009 at 11:22 am

I’ll be curious to know how it performs in your review. The tube screams tacky but if it works well, then its definitely worth looking into since most natural/eco/organic mascaras are terribly expensive and many smudge easily.

Also, thanks for the tip about the rebate…that’s definitely good marketing!

2 Annie February 24, 2009 at 11:27 am

Thanks. I’m going to have to try this!!

3 holly February 24, 2009 at 11:42 am

Awesome! Thanks for the heads up! I’m going to look for that next time I’m out.

4 The Cheap Chick February 24, 2009 at 12:47 pm

I love the rest of PF’s Organic line, so this looks like a winner to me. And I bet it’s gentler on the eyes for those of us with sensitive, prone-to-swelling-shut-if-you-look-at-them-funny eye lids. Thanks for the info!

5 Zara K February 24, 2009 at 7:04 pm

Thanks for the tip! I’ll have to get one!

6 Vanessa S February 24, 2009 at 7:14 pm

Looking forward to trying this…Thanks!!!

7 Liz February 24, 2009 at 7:57 pm

Here’s hoping I can find it! I’ve been looking for it in local drugstores, but they are either sold out or not carrying it yet… But I hear (if I can find it) that it’s supposed to be good for sensitive eyes:).

8 shelly wagar February 24, 2009 at 8:10 pm

This is a good idea and organic too, haven’t seen it yet.

9 barbara February 25, 2009 at 12:26 am

thanks for the info, i know my daughters will want to try this

10 HomeSpaGoddess February 25, 2009 at 10:40 am

Just posted a video of my review for this on my YouTube channel. I like it but not as much as my Mineral Wear. Mailed my rebate yesterday!

11 Halifax February 25, 2009 at 10:40 am

I was intrigued seeing this on the shelf. Will wait for your review to decide. Thanks

12 Bionic Beauty February 25, 2009 at 11:07 am

Ok, well, I’ve got a full review to come, but like HomeSpaGoddess said above, it’s not bad and good for sensitive eyes, but nothing CLOSE to their Mineral Wear mascara. If you want the most amazing mascara ever, it’s Mineral Wear. Organic Wear is good for quiet days, allergy days, etc.
But for free, heck! Gotta luv free mascaras. 🙂
Full review to come soon!

13 joycey couture February 27, 2009 at 12:27 pm

Awesome! I’m stoked lady! 🙂 Printing these NOW!!

14 Bionic Beauty February 27, 2009 at 11:27 pm

Joyce, I want your thoughts on this mascara when you try it. Have you gotten around to grabbing a tube of Mineral Wear? If not, you seriously need to.
Best. Mascara. Ever.
My only wish is that they’d make a waterproof version.

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