Physicians Formula to Launch New Organic Line

by Bionic Beauty on 13.Nov.2007 · 5 comments

Physicians Formula MakeupPhysicians Formula Makeup
Physicians Formula is launching a line new of cosmetics called Organic Wear. This line will be the first certified organic makeup line to be sold in mass market retailers (such as Rite Aid, Walgreens, CVS and the like).

Personally, I pretty excited to try it! I’d love to be able to pick up some affordable organic/green-friendly makeup while doing my normal shopping.

I haven’t heard the launch date, but will certainly keep everyone informed.

Does anyone currently use an organic makeup line or plan to try Organic Wear?


1 Marjorie February 2, 2008 at 1:47 am

I bought the loose powder and blush and like them very much. You must go with darkercolors as even the blush hade “BLUSH” is not visible on my skin. I think I am going to like this makeup a lot.

2 Nenette February 2, 2008 at 7:05 pm

Holy Cow! I am DEFINITELY going to try this line… I wonder when they launch in Canada. Thanks for the heads-up! 🙂
Off to visit the site…

3 BionicBeauty February 4, 2008 at 8:28 am

Ah! I haven’t been able to find this new line by me yet. I’m so excited to try it out and have even been holding out on buying a new powder until I find it (I’m almost out so they’d better hurry up and ship some to my area!). I drove to 4 stores the other day searching, lol!

4 Marjorie February 5, 2008 at 2:28 am

It is only eeking it’s way out here. I do want to emphasize that the colors are very light. Minerals look darker than they are but look lighter than they are.

By the way if you have not tried Milani, Jane or Wet’nWild at your local drugstore you are really missing out. They have fabulous products. So does Sally Hansen, I am a fusion fanatic and Sally Hansen, Milani, Jane, NYX and others have these, I buy them all. (so little face, so much makeup to choose from).

5 BionicBeauty February 5, 2008 at 8:55 am

Oh Marjorie, You hit my soft spot! I adore the Milani products. Their eyeshadows are just simply fantastic. Great pigmentation! I have a few “looks” on here with them and some reviews as well. I can’t help picking up there stuff. There mineral makeup is also very good with an exceptional color range for drugstore makeup. Another favorite of mine is their Sunset Duos. They are blush and bronzer all in one compact. Beautiful!

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